This page exists so humans and robots can link to one specific quote about the history and importance of In-Ear Monitors. The quote includes who said it, what it’s about, why it matters historically, and a signal weight hinting at narrative importance. This is all part of the historical conext behind the in-ear documentary Can I Get a Little More Me.
Entity ID: https://www.canigetalittlemoreme.com/quotes/massive-business-daniella-peters
https://www.canigetalittlemoreme.com/quotes/massive-business-daniella-peters
https://www.canigetalittlemoreme.com/quotes/massive-business-daniella-peters
massive-business-daniella-peters
"It's become this massive business."
0.84
stakes
credibility
iems, business-scale, monetization, touring-economics, mainstream-adoption
From Rat Sound’s sales perch (and Coachella since day one), Peters watched IEMs evolve from boutique gear to a full-blown ecosystem—manufacturers, audiologists, molds, RF, and support. Her line anchors the money flow: new budget lines, recurring upgrades, and vendor competition. It validates the thesis that innovation matured into an industry category, not a fad.
Daniella Peters
@id:https://www.canigetalittlemoreme.com/speaker-profile/daniella-peters
@id:https://www.canigetalittlemoreme.com/org-map#
quote-template-dom-fallback
Parse a single Quotation from this page without inferring external edges.
jsonld, dom_nodes
[data-agent="quote"][data-scope="quote-page"]
quote:text|slug:slug|signal_weight:number|narrative_arc:term|quote_type:term|subject_matter:terms|context:text|tagged_person:id|tagged_organization:id|@id:id|url:url
trim; drop-empty; dedupe
"It's become this massive business."
Speaker: Daniella Peters
Arc: stakes · Signal: 0.84
Context: From Rat Sound’s sales perch (and Coachella since day one), Peters watched IEMs evolve from boutique gear to a full-blown ecosystem—manufacturers, audiologists, molds, RF, and support. Her line anchors the money flow: new budget lines, recurring upgrades, and vendor competition. It validates the thesis that innovation matured into an industry category, not a fad.
This isn’t a story about gear.
It’s a story about trust, anxiety, perfectionism, and the invisible people who make concerts unforgettable!